Why Most Estate Agents Will Miss the AI Shift and How a Few Will Win Big
Let’s start with a truth most people in the industry won’t say out loud: proptech isn’t slow, estate agents are.
Not because they aren’t smart, and not because they don’t care, but because the industry has been conditioned to believe that “what worked yesterday will work tomorrow.” And that’s exactly why only a handful of forward thinking estate agents: the ones who embrace AI early will win big over the next 12 months, whilst everyone else stands still as the market moves on without them.